from IDEO’s Patterns website:
Enabling the individual enables the community.
Sounds counterintuitive, right? In reality, powerful individualism is often what leads to strong communities. Many of the most successful communities are created when people are empowered to take ownership and have a voice.
As we strive to move away from cookie-cutter sameness, individuals’ opinions, points of view, or unique thoughts can spark connection. We see it across all types of communities, whether grassroots or corporate-sponsored, virtual or rooted in physical space. The more eclectic and interesting, the more it thrives. Funny how an emphasis on “I” leads to a more coherent sense of we.